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2015 Chicago Marathon. Mile 13. I’m flying—feeling like I could run forever. Heart surgery, back surgery, barely able to stand a decade before, and here I am crushing it. Then I see the sign: NOT ALMOST THERE.
Everything changed. Heavy legs. Cramping. Mental breakdown. I barely finished what started as my best race ever.
That sign broke me, but it also built me. Southside Chicago kid who studied for 15 seconds between building cars on the assembly line. Graduated in 5 years. Built companies. Sold two. 800 employees. Young father at 20 who figured it out as I went.
I’ve spent 50+ episodes of Not Almost There interviewing experts, and now my cohost and I are diving deeper into the conversations that matter most. We dig into what it really takes—in business, branding, health, life. No fluff. Real talk about building something that matters while the clock’s ticking.
Whether you’re running your first mile or your hundredth company, we’re here to help you go the distance.
Because almost there isn’t good enough.
Episodes
Saturday Oct 18, 2025
Saturday Oct 18, 2025
A Story About Sales, Service, Generosity and Being Open to the Unfamiliar
Joe shares how a small gesture from a customer early in his career—a box of CDs—shifted his entire mindset about success, leadership, and service. This story traces how a simple act of generosity helped shape the principles behind Go Brewing and the belief that helping others get what they want is the real key to getting ahead.
5 Takeaways:
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Accept the unexpected. The smallest gifts can hold the biggest lessons—if you’re open to them.
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Succeed by helping others. Success follows from making others' lives better.
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Connection beats persuasion. Great sales—and relationships—start with relatability.
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Ask boldly. Sometimes all it takes is the courage to simply ask for what you want.
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Pay it forward. When generosity shapes your actions, opportunity has a way of finding you again and again.
Shout-outs to Zig Ziglar, Ford and Alex Banayan.
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